Sears The Baby's Room One Year Anniversary! #SearsBabysRoom

A couple days ago I had the opportunity to visit Sears The Baby's Room with a fellow blogger and we were treated to a tour and shown what The Baby's Room as to offer.  Needless to say, I was very impressed!  Flashback to almost five years ago when I started shopping for baby items for Lil J, or even over a year ago when I was pregnant with Baby Z, I could say that I would have spent a majority of my time at the The Baby's Room.

Our visit started off with the department manager taking us on a quick walk around The Baby's Room, as well as showing us how the kids clothing department was set up.  I immediately found that The Baby's Room  was very organized and easy to navigate due to visible signs throughout the entire department.

The Baby's Room is divided into five different sections:

Nursery - Sears has set up its nursery section to resemble an actual rooms complete with a crib, dresser and rocking chair.  Each crib on display is outfitted in crib sheet sets that are sold at The Baby's Room and matching room decor such as lamps and window coverings, as well as baby monitors, are also available in this section.

I secretly want this Emma & Jack bedding set for Baby Z.  Shhhhh!!

Travel - The travel section includes car seats, strollers, portable playpens and baby harnesses in trusted, household brands such as Graco, Safety 1st and Baby Bjorn.  There are large, detailed signs throughout this section that help guide parents-to-be through the difficult decision of buying the perfect car seat and stroller for their bundle of joy.

Feeding - You'll be able to find everything in this section reserved for meal times.  High chairs, feeding utensils, bottles for different ages and stages {Dr. Brown's bottles come highly recommended} and reusable snack bags are some of the many items you'll find in the feeding section!  I love the Baby Brezza which makes baby purees preparation a breeze.  Not only does Baby Brezza steam and puree your favourite baby food, but it also defrosts it straight from the freezer.  I wish I had this when Baby Z was starting solids!

Bath and Accessories - This section carries a selection of baby bath tubs, bath toys and accessories.  My favourite bath must-have is the Boon Naked collapsible bath tub!

Gifts - My favourite section!  Sears The Baby's Room now carries Carter's and Osh Kosh - two brands that are a staple in my household!  They have every onesie, sleeper and playtime outfit that you can think of plus Lamaze toys and rattles.

We then had a seasoned associate show us The Baby's Room in detail - she showed us which products were the most popular and which brands were brought in specifically for The Baby's Room, and she had extensive knowledge of the majority of the product lines.  I was excited to see brands that I'm used to seeing in boutique children's stores such as Boon, Itzy Ritsy and MamaRoo by 4moms.  The Baby's Room is now also PTPA approved!



The Baby's Room is currently celebrating it's first "birthday" with an anniversary sale taking place from May 24 to June 5, 2013.  Many items are 15-20% off with select discontinued items on sale until they're gone.

Have you visited Sears The Baby's Room yet?  If you have, what's your favourite part of The Baby's Room?

Disclosure:  I am part of the Sears The Baby's Room Ambassador program with Mom Central Canada and I receive special perks as part of my affiliation with this group.  The opinions on this blog are my own.